The original and cult London label Mou was founded in 2002 by Shelley Tichborne as an antidote to the pressure of modern city-living. Mou offers hand-crafted, durable and comfort footwear in soft premium natural fibers inspired by nature. With a combination of ethical and eco-friendly manufacturing techniques the natural beauty in the leather maximizes. The unique rugged feeling, high comfort and eclectic look has been embraced by celebrities like Gwyneth Paltrow and Cameron Diaz.